Thursday, November 11, 2010

Ladies Who Lunch: Vital Choice at Norma Kamali's Wellness Café

Norma Kamali has been a fashion innovator and legend since the 1960’s.  From her “parachute” collection and “sleeping bag” coat to flattering swimwear and sexy body conscious dressing, Norma Kamali has always led the way to new ways of looking at and approaching fashion.  In keeping with her innovative and trend leading history, I was not surprised to find out that Ms. Kamali had opened up the Wellness Cafe in her 56th street boutique.

Believing that what you put in and on your body is as important as what you wear, Ms. Kamali opened the Wellness Cafe to offer gourmet healthy foods and personal care products.    Every Wednesday, The Wellness Cafe features products and concepts that promote healthy living.  This last Wednesday, the Vital Choice company was featured with products such as salmon that comes in a vacuum packed pouches or in single serving cans, pouches of organic wild blueberries, organic trail mix, and organic no-guilt chocolate bars.  Among these offerings are what Norma Kamali calls “organic fast food”, which basically means that you can take it on the go with you, providing a healthy alternative to burgers, fries and all of the other foods that one might eat on the run.

Although I myself am a vegetarian, a very personal choice, I believe if you are going to eat fish and fish products that they should come from sustainable healthy supplies.  Vital Choice was started by husband and wife team Randy and Carla Hartnell, when they realized that farmed salmon threatened to replace wild salmon in the marketplace.  Their goal was to provide consumers sustainably harvested wild salmon; good for your health, the environment, and the health of coastal fishing communities.  Farm raised salmon is often raised in unhealthy conditions and fed hormones and antibiotics.  They even put dye in their food to create different shades of the salmon pink that occurs naturally in wild salmon.  As a tremendous source of Omega-3 fatty acids, they help to reduce the risk of Alzheimer’s, reduce incidences of depression, fight disease and contribute to overall better health.  And, while salmon is a good source, Vital Choice also offers other fish high in Omega-3s, such as tuna, sardines, mackerel and sable fish.  In addition, Vital Choice has one of the purist Salmon Oil Vitamins on the market.  Their catalog provides all of these products and a myriad of other organic products to keep you eating healthy.

It only makes sense to eat products that are the most healthy and nutritious for you and Vital Choice offers exactly that.  For us veggie people, while we will have to get our Omega-3s from sources such as walnuts and flax seeds, Vital Choice still offers a myriad of healthy eating products which we can incorporate into our daily eating habits.

Thank you Norma Kamali for introducing us to such wonderful companies and products.  Ms. Kamali’s concern for healthy living matches her brilliant talent for design and I can only ask myself, what next?

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